FreshNotes

Why Search? Discover!

FreshNotes provides powerful and intelligent widgets that deliver automatic targeting and custom messaging, resulting in greater user engagement and sales. Our exclusive focus on content discovery systems for news and book publishers has allowed us to incorporate and improve upon software's best techniques for extracting and analyzing patterns in language and user web behavior. We combine these techniques with designated preferences and promotions and our targeting and monitoring. The outcome is highly relevant content recommendations that engage web users and produce results.

The web is filled with countless options. Users often ignore mass promotional messages because they don't believe that they are specifically relevant to their desires. By engaging web users with specifically relevant products at opportune moments, our customers and partners provide a valuable service to users that is mutually beneficial. FreshNotes enables publishers, retailers, and site owners to effortlessly provide this targeted interaction.

Powerful & Intelligent Technology

FreshNotes combines contextual and behavioral data mining to produce the web's best pairing of book and news content.

• Contextual Mining. Our technology mines web documents for topics and entities (people, places, locations, etc). After developing a sense of the relative document importance of each topic and entity, we develop a language map including associated topics and entities. Language maps are compared and contextual recommendations are generated.
• Behavioral Pattern Recognition. Our language-based recommendations are modified based on the click and browsing patterns of site visitors. We modify suggestions based on specific recommendation popularity, past browsing patterns, and geography.

A Widget That Delivers

FreshNotes widgets enable websites and publishers to effortlessly target users with a custom message.

• Automatic Targeting. The products and services of interest to website visitors can vary greatly by the visitor, both with general websites and also with highly targeted vertical sites. FreshNotes allows these visitors to be automatically segmented and targeted based on demonstrated interests.
• Custom Messaging. In addition to separating users for targeting, FreshNotes enables for each segment to automatically receive a custom message. In many cases, this custom message is the presentation of a book or product specifically of interest to the user. Messages can also be customized to focus on a specific retailer or display.

Effective Results

Deploying FreshNotes widgets result in greater user engagement and increased sales.

• User Engagement. Offline and online, people value helpful guides that listen to their needs and leverage their expertise to provide helpful advice. By providing quality recommendations, users are more likely to engage with site content and make a purchase on a customer's or partner's site.
• Sales. Helpful recommendations boost sales. Site owners benefit from referral fees for sales through affiliate partners using the FreshNotes Affiliate Targeting Widget. Book publishers can boost sales by running promotions with our affiliate widget or increasing conversions and order size on their own websites with the FreshNotes Book Cross-Selling Widget.

About FreshNotes

FreshNotes LLC is a leading provider of online content recommendation and syndication tools. The company helps book publishers and retailers market online by engaging users with book content on their own websites (FreshNotes Book Cross-Selling Engine) and on the web at large (FreshNotes Affiliate Targeting Widget). Founded in 2005, FreshNotes is privately funded and based in New Haven, Connecticut.